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Module 3: Social Media

Module 3: Social Media

by Tanya Cawthorne
Wed March 2022
Comments Off on Module 3: Social Media

Private: Birthing Your Business – a business and marketing course for birth professionals Module 3: Social Media

Module Content

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Module 3 Overview: Introduction to Social Media

What is a Social Media Funnel?

A closer look at Facebook

Facebook Advertising 101

Understanding Facebook Insights (Analytics)

A closer look at Instagram

Exploring other social media platforms

Living Your Brand

Creating your logo

Marketing Collateral (AKA Advertising material)

Branding on a Budget

Other ways to get your message out there

How to find great content

Is anybody out there? A (very) basic overview of Analytics, Insights and SEO

SEO, SEM and SERPs – what the??

Extra Resources

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